We take particular pride in doing photo shoots for Barrington homes. Instead of just taking a couple of pictures of a home, we'll spend a good hour or two taking multiple photos with multiple cameras and review all of the photos with a homeowner and use the best ones for all of our real estate advertising.
According to a National Association of REALTORS 2006 study, approximately 80% of all home buyers begin their search for a new home on the Internet. We completely understand the importance of having great pictures for our Barrington IL real estate we have listed for sale and we keep them updated with the seasons. (Sorry... no snow pictures of a home in the middle of July!)
Honestly, it's really easy to take pictures of real estate and keep all of our advertising updated with the seasons and it's something that every real estate agent should do. (Especially in Barrington, Illinois. Winter pictures are not so appealing, but Spring time is beautiful. Winter pictures of a Barrington Illinois home in July certainly make a Barrington home scream I'VE BEEN on the Market for a LONG TIME!)
First Impressions are Everything, Right?
We often come across new Barrington real estate listings that have no pictures and it takes days to see the pictures of the Barrington home that just came up for sale. That's missing out on a great opportunity and here is why:
Many Barrington real estate agents have home buyers looking for something in particular and there may be nothing currently available for sale that meets their criteria. For Barrington real estate agents that have taken the time to learn how to set up an automatic search in the Multiple Listing Service (MLS), when a new Barrington home comes up for sale on the Multiple Listing Service, the home is automatically e-mailed to us and our client. (The best homes at the best price are the ones that sell first. We do not want to miss the great Barrington homes priced right that first hit the market, right?)
If your Barrington home makes that e-mail list and automatically gets e-mailed to a potential buyer as soon as the listing gets entered into the Multiple Listing Service and there are no pictures of it you can expect to hear the sound of a click as the potential buyer moves to the next Barrington home for sale or closes the e-mail -- especially in a buyers market where there are multiple homes for sale. It takes less then 5 minutes to upload photos of your home into the Multiple Listing Service when entering a new listing.
Our experience with Barrington real estate buyers: The type of buyer looking to purchase Barrington real estate is too busy to keep going back and checking their e-mail to see if the pictures have been added yet. This is the buyer you want and you just missed out for something that is so easy for a real estate agent to do.
Get the Picture?
Paul Francis, Broker, ABR,CRS | Suburban Village Realty | 1627 Colonial Parkway | Inverness, IL 60067 | 847.337.9236
Date: 2007-07-29 16:27:50